Simply put, to be competitive in today’s modern business world, you need to automate.
Look around. Over the past 5 years, businesses have transitioned their self-checkout options and kiosks to automated services. In fact, Amazon has even opened a store without any cashiers or self-checkouts, limiting human interactions to those only absolutely necessary.
Messenger bots can be a great way to take advantage of the AI trend and make the biggest changes in the lives of your customers.
The value in chatbots comes from their ability to automate conversations throughout the shopping experience, therefore making interaction with your business convenient. To add to this simple truth, here are a few more benefits chatbots and messenger apps bring to businesses: For more details Visit SEO Agency Hyderabad..
They Use Marketing Budget and Time Efficiently
In a world of instant gratification and busy schedules, it’s important more than ever for businesses to help customers save not only time but money, any way they can.
By automating conversations with chatbots, you can eliminate your need to hire an employee to handle those conversations (therefore using marketing budgets more efficiently).
The amount of time you save increases as your inbound message quantity increases. And since Sprout Social research shows the number of social messages requiring a response from a brand increased by 18% from 2015 to 2016, you save countless hours by automating responses with a chatbot!
They Generate Better Leads
Chatbots use direct messages to gather information necessary to provide effective support to potential customers they interact with. For example, if a person contacting a business for shipment tracking updates an initial question asked by a chatbot would be to collect their purchase confirmation number and their name.
By automating these types of interactions, a business can quickly gather information needed for a human agent to better serve them. Like this example, there are ways you can initially qualify incoming contact interactions to better serve your audience as well as use your employees time more efficiently.
Typically, you’ll find the sales team is happier with more quality leads and time to spend on more meaningful work by chatbot automation. Check for SEO Services in kokoliko
They Create Better User Experiences
Believe it or not, your website or Facebook page might not be 100% effective, leaving potential customers unable to find information. Sometimes people might just stumble across your page online and just you with questions about your business.
If those people interact with a chatbot, they can be asked a series of qualifying questions that route them to the best place for the information they are trying to find, therefore creating a wonderful and informative experience with your brand.
Some of these questions can easily include:
A. What problem are you trying to solve? What can we help you with?
B. What are your goals?
C. Where are you located?
D. What industry are you in?
E. Are there products you are specifically interested in?
F. Have you visited XYZ part of our website for more information?
G. Would you like personal support?
By personalizing the questions a chatbot asks even further than the ones above, you can best ensure they have the best user experience. Again, being helpful is the new viral and chatbots can definitely help you in that business goal!
They Offer 24/7 Help
Unless you are a huge corporation that can afford to have employees working 24/7, it’s unlikely you will be there for your potential and current customers at 3 AM.
Chatbots to the rescue!
The most popular use of chatbots is to provide quick answers in an emergency or offline situation. By using a chatbot when your business is closed, customers still gain access to the information they need all while feeling heard and taken care of. For best web designing services check vivid design consultants
Since customers expect to be responded to between 0-4 hours typically, chatbots can help you fill in the gaps and log interactions during off hours!
They Create Unique Experiences
Sure, you could use chatbots in the traditional way of routing people to business emails and phone lines, but chatbots have come such a long way in what they can do!
By being creative and branded in your experience, you offer a new, fun and interactive way to engage with your business, therefore setting your business apart from the competition!